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How to Setup Custom URLs for Google+ Pages & YouTube Channels

12-Feb-2018 16:54:40 | 2 Minute Read

Using custom URLs for your company’s media accounts looks far more professional that a URL ending in random letters and numbers. The Innovation Team have noticed that setting a custom URL for a Google+ page and YouTube channel is not as simple as setting it for other media channels such as Twitter or Facebook. In this article, we will be taking a look at how to setup custom URLs for Google+ and YouTube.

The most important first step is to make sure that all your Google channels are linked to your Google My Business account. If you do not have a Google My Business page for your business, then you need to set one up.

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Topics: Technology, Work

Adding Videos To Google My Business Listings

24-Jan-2018 16:56:00 | 1 Minute Read

Google My Business (GMB) is a great way for your business to be found in Google search results. If you haven’t yet, then you should setup your GMB page. It is free to setup and can greatly improve the search visibility of your company.

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Topics: SEO

5 Digital Marketing Trends You Need to Be Aware of in 2018

19-Jan-2018 10:34:58 | 4 Minute Read

The importance of investing time and money in digital marketing continues to grow for businesses. By the end of 2017, Google was processing a staggering 3.5 billion searches every single day. That is 40,000 search queries every second. These numbers are only set to grow in 2018, as internet access continues to improve and people’s options for searching online continues to increase. With this in mind, let’s take a look at some of the important digital marketing trends you should be aware of in 2018.

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Topics: Technology, Work, News

Waverley Tourism Event 2018 – Overcoming Challenges for Travel & Tourism Businesses Online

18-Jan-2018 12:04:39 | 2 Minute Read

Thank you to everyone who attended the Waverley Tourism Event and listened to Tim Butler’s presentation which outlined a number of practical tips on how tourism businesses can improve their digital marketing.

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Topics: Work, Events, News

Innovation Visual Helps to Transform the Bath Press

16-Jan-2018 18:00:07 | 1 Minute Read

Innovation Visual are pleased to reveal that we will be working as part of The Bath Press Development Team.

The Bath Press site on Lower Bristol Road, in the centre of Bath, has stood empty now for a number of years and plans for its redevelopment were authorised in January 2016. The development will soon be underway and will transform this iconic building into a new complex consisting of 244 apartments and houses, as well as 16,000 square feet of office space.

For a development of this scale a number of parties are involved in the project. Sculpture Real Estate are overseeing the management of the development. Jonathan Meier, Director at Sculpture Real Estate, said ‘we will be redeveloping this significant historic site that has stood derelict for over 10 years. The history of the site and the city will come through in the quality of the finished product and will further regenerate this area of Bath.’

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Topics: SEO, Work, News

Increasing Your Visitors – Making Digital Marketing Work In Tourism

12-Jan-2018 10:23:14 | 1 Minute Read

Innovation Visual’s Tim Butler will be speaking at the upcoming Waverley Tourism Event and will be showing attendees how digital marketing can help tourist businesses increase visitors to both their website and their venue.

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Topics: Work, Events