News, Articles & Knowledge

Marketing Technology (MarTech) is a rapidly expanding field that is growing in pace with the demands of businesses looking to service their customers more effectively, reduce friction from the buyers’ journey and drive sales to meet growth objectives at scale.

Our MarTech team dedicate time every month to ensure that they are up to date with the latest features and updates from HubSpot. We want to make sure that we can leverage each element of functionality to ensure our clients are utilising their HubSpot portal as effectively as possible.

Innovation Visual recently formed an exciting partnership with the global, healthy snack brand, No Sugar Company. We are looking forward to helping this premium brand expand its market share and achieve its ambitious growth goals. Our work will focus on the UK market, and our objective is to replicate and exceed the success the brand has already achieved in North America.

Discover how the No Sugar Company plan to penetrate the UK market with the support of Innovation Visual’s strategic digital marketing expertise.

Search engine optimisation (SEO) is a crucial part of any business’s digital marketing strategy. Effective organic search is a cost-efficient, long-term means of delivering increased ranking, share of voice, visibility and for driving relevant traffic volume over the medium and long term.

The world is faced with a series of serious environmental challenges right now and has been for many decades. It’s easy to think the problems are so huge that one person, or even a small group of people can’t possibly do anything about resolving them, and maybe they can’t, but if a lot of small groups of people act then suddenly, maybe, their efforts might make a difference after all.

It’s not always easy to see the wood for the trees and often, day to day, incremental changes aren’t visible. It’s not until you take a step back that you can see the true scale of what has been achieved over a period of time.

While we measure and report every month for all our clients, the results achieved for Joseph’s Wigs are particularly noteworthy when comparing year on year growth.