Google have recently announced an update to featured snippets that now directs users straight to a highlighted excerpt of content that answers the specific query.
In this blog, we explore what this featured snippet update means and how you can optimise your content to win the featured snippet.
Our experienced and dedicated team at Innovation Visual has been shortlisted in the Global Digital Excellence Awards for 2020! We are delighted to have been selected as finalists in the category of Global Integrated Digital Agency of the Year. Read on to discover exactly why we were recognised and learn about a few of the campaigns we highlighted in our submission.
We are delighted to announce that Snainton Golf Centre Ltd has selected Innovation Visual to deliver on their digital marketing strategy. Working in partnership, we will provide ongoing digital marketing services; helping to grow the business and achieve their goals.
Please join us in welcoming Laura Phillips to the Innovation Visual team! We are delighted to bring Laura on board as an employee; she is a highly experienced digital marketeer and a wonderful addition to our close knit and dedicated team.
Innovation Visual is thriving during this time and bringing Laura on board is further evidence of the hard work of our team and of our performance marketing approach which continues to demonstrate some impressive results for our clients!
The David Shepherd Wildlife Foundation website launch has been a huge success, with more than £12,000 being raised through online sales in just a few hours of the website going live – All thanks to Innovation Visual!
The Innovation Visual team is incredibly proud to have donated their time and effort, 100% free of charge, to rebuild the website and to continue to support this amazing charity in their efforts to raise funds and awareness of key conservation initiatives across Africa and Asia. The results speak for themselves!
For some time now Google Chrome and other browsers like Safari have been rolling out updates which have been increasing the restrictions placed on third party cookies, and even first party cookies to a degree. Safari was one the first to bring in these changes (on a large scale), but they also have less to lose from these kinds of restrictions. And Microsoft Edge, we don’t really care about (we’ll let you look this up).
Soon things are about to change, drastically! Google Chrome is going to start to ‘phase out’ third party cookies, natively. The intention is to do this within two years; however, changes could come sooner. But what effect will this have on marketers and where will this leave adtech companies which are solely reliant on these cookies to function?
Topics: SEO, PPC, Content, Strategy, The State of Marketing
