News, Articles & Knowledge

Why is Google My Business Important for Your Business?

21-Feb-2020 14:23:00 | 5 Minute Read

Google My Business (GMB, formerly known as Google Places for Business) offers companies a fantastic opportunity to appear in Google search results. The best thing about creating a Google My Business listing is that it’s free!

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Topics: Work, Events, News

Our Top Digital Marketing Commandments

19-Feb-2020 10:29:06 | 4 Minute Read

The world of digital marketing can be complex and with so much advice and information out there it can be challenging to know whether you’re doing the right thing for the best results and ROI.

To help you focus on the right things that are going to help you deliver better results., The Innovation Visual team have compiled our top digital marketing tips (or commandments) to steer you in the right direction. 

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Topics: SEO, PPC, Inbound, Content

Microsoft's Latest Flagship Store in London

17-Feb-2020 14:24:27 | 1 Minute Read

We had the pleasure of attending one of Microsoft's VIP tours at their latest Flagship store in London, which included interacting with some of Microsoft's latest innovations and products.

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Topics: Events, Video

Working With Our First Canadian Client - Citron Hygiene

31-Jan-2020 13:48:00 | 1 Minute Read

Innovation Visual are pleased to announce we are working with our first Canadian client, Citron Hygiene. We have worked with the UK team for several years now and we are delighted to be able to provide ongoing digital marketing services to the North American team. The overall aim of our partnership is to improve their overall online search presence and drive increased leads from their digital activity.  

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Topics: News

Working at Innovation Visual

21-Jan-2020 11:15:17 | 4 Minute Read

Get to know our friendly team here at Innovation Visual and find out our top highlights from last year - events, trips, new team members and more. We aim to create a thriving work environment giving the team the ability and tools in which to succeed and excel in the delivery of our digital marketing services. 

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Topics: Our Team, Video

How to Implement GTM on your Site in 10 Steps

14-Jan-2020 11:43:38 | 19 Minute Read

Google Tag Manager (or for the purpose of speed GTM) is a hugely popular and powerful platform. However, it’s incredibly easy to get wrong. And if you’re using Google Analytics (which you most likely are) any mistakes you make are going to be forever visible on your account/view. This often can lead to problems comparing data, for example if you want to look at year on year (YOY) metrics, an issue with GTM tracking could easily lead to distorted and inaccurate figures.

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Topics: Website, GTM, Google Analytics