In addition to already being a Google Partner, Bing Partner and HubSpot Partner, Innovation Visual have added to our online marketing accreditations by recently becoming a Trustpilot Partner.
In addition to already being a Google Partner, Bing Partner and HubSpot Partner, Innovation Visual have added to our online marketing accreditations by recently becoming a Trustpilot Partner.
Uploading images without taking the importance of Alt text into consideration can have a negative impact on your websites SEO. Search engines, such as Google and Bing, crawl web pages and are unable to understand image files unless an alt tag has been set.
Topics: SEO
Technology is constantly advancing, and this is changing the way people interact with content and advertising on a day-to-day basis.
In the UK, 70% of adults access the internet on-the-go using their mobile phone. People are now accessing content via digital devices more and more. It is important for businesses to embrace this change and adapt their marketing strategy to make the most of the changes.
By 2020, it is predicted that companies will spend 75% of their total marketing budget on Digital Marketing. Failure to appreciate and act on the growth of digital marketing will leave businesses behind their competitors who are investing in this area and are already seeing the benefits.
Topics: SEO, Technology, PPC
The Team at Innovation Visual are excited to start working with Learn 2 Paddle Board, a paddleboarding school directory that allows paddleboard enthusiasts to find local schools for paddle boarding lessons.
With a paddle board of our own in the office, there was certainly a buzz amongst the team when it came to starting working with L2PB!
The Innovation Visual team are pleased to work with PedalCover, an award winning, combined home and bike insurance provider based in Swansea.
With a couple of very keen cyclists in the Innovation Visual office, who are customers of PedalCover themselves, there is certainly a lot of excitement amongst us about working with PedalCover.
Using custom URLs for your company’s media accounts looks far more professional that a URL ending in random letters and numbers. The Innovation Team have noticed that setting a custom URL for a Google+ page and YouTube channel is not as simple as setting it for other media channels such as Twitter or Facebook. In this article, we will be taking a look at how to setup custom URLs for Google+ and YouTube.
The most important first step is to make sure that all your Google channels are linked to your Google My Business account. If you do not have a Google My Business page for your business, then you need to set one up.
Topics: Technology, Work
