News, Articles & Knowledge

BrightonSEO Conference 2016

03-Sep-2016 09:09:52 | 2 Minute Read

In keeping with our belief that the work of digital marketing and search marketing moves so fast that you must always keep learning Tim & Oktawiusz attended BrightonSEO on the 2nd September. Every year this event grows in scale, but doesn’t loose it’s quality, and still manages to keep it’s personality. This event was no exception and with over 3000 search marketeers attending there was plenty of buzz and networking going on.

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Topics: Events

New Style of Phishing Email – The Energy Bill Scam

23-Aug-2016 15:48:02 | 1 Minute Read

We saw today a new style of phishing scam which pretends to be from an energy supplier. With options to see your bill and pay your bill online it can look quite realistic at first glance. However a mouse-over on the links on the page soon reveals that you will be going not to an energy company’s site but some random site that has probably been compromised itself to act as a staging post for stolen data.

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Topics: News

Jani King Launch New UK Website

18-Aug-2016 17:09:49 | 1 Minute Read

The global number one commercial cleaning franchise business, Jani King has launched its new UK website with the assistance of Innovation Visual. We have been working with Jani King for a number of months with leading Hampshire creative agency Mzuri. With Jani King’s UK business growing rapidly Mzuri have been coordinating marketing strategy and execution and as part of that project, Innovation Visual were brought in to bring specialist search and digital marketing expertise to the team.

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Topics: Website, Work

Google My Business: New Insights for (Not Only) Small Businesses

17-Aug-2016 11:45:06 | 2 Minute Read

If you have ever undertaken any activities which were to boost your local SEO, you certainly know that it is essential for any business to setup and administrate the Google My Business page. With over 72% of global market share, Google remains a true leader of search engine market, so it is no surprise that most of us want to be a part of its extensive worldwide network and optimise the local listings as much as possible. In addition to this, the second party actively ensures that the users are happy. Introducing the freshest update for Google My Business service…

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Topics: SEO

Innovation Visual Team Member certified by Squared Online

02-Aug-2016 15:14:05 | 3 Minute Read

We are proud to announce that yesterday Innovation Visuals’ SEO Manager, Oktawiusz, received his Google Squared Online completion certificate, which officially confirms that he passed this online marketing course and was awarded a distinction! This means that he was in the top 10% of students on his cohort! Congratulations!

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Topics: Our Team, News

Everything You Need To Know About Google AdWords’ Updates

02-Aug-2016 01:00:54 | 4 Minute Read

There have been some recent changes and updates to Google Adwords which were presented at the 2016 Google Summit and are important for digital marketers in order for you to make the most of the new features. Google is continuing to emphasise a ‘mobile-first’ approach, which means that the look of the SERP is changing to make the mobile experience more favourable. Due to these changes, paid adverts need to be adapted to the mobile first world as well, therefore Google has recently announced its new and interesting changes that have been made to Adwords.

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Topics: PPC, News