We are proud to announce that we are finalists in not one but two categories this year at the UK Agency Awards: Best Integrated Campaign and Best Agency Culture! The featured campaign was for our long-standing client, Joseph's Wigs. Our approach centred on building a vibrant community, prioritising customer well-being and engagement, and addressing the emotional needs of our audience. This focus not only fostered strong connections but also drove significant growth in both engagement and sales.
Topics: Website, Technology, PPC, Events, News, Content, Social Media, Awards, Strategy, Digital Marketing, Case Study, Paid Search, Content Strategy & Planning, Lead Generation, Influencer Marketing, Data, B2B, e-commerce, B2C
With Influencer Marketing growing as an effective marketing strategy, it’s important to assess whether this could be the right move for your business. According to a HubSpot report 'Influencer marketing yields the highest ROI, along with blogging and social media shopping tools.'
With the potential to transform the way you deliver your marketing, Innovation Visual’s Marketing Manager, Lauren Waterfall recently interviewed Digital Marketing Lead, Vogue Phelps, to gain further insights into this marketing tactic.
Topics: Content, Strategy, Digital Marketing, Content Strategy & Planning, Influencer Marketing, Digital Marketing Answered
