News, Articles & Knowledge

Working With Roto Premier League

13-Jul-2017 17:27:54 | 1 Minute Read

With the return of the Premier League season just a few weeks away, we are delighted to announce that Innovation Visual are working with fantasy football site Roto Premier League (RPL). Thousands of people take part in fantasy football leagues in the UK. It is an incredibly popular way of interacting with the football season and provides you with the chance to prove how much more you know about football than anyone else. 

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Topics: SEO, PPC, Work, News

AdWords New Features – Faster, Better, Stronger

26-May-2017 11:46:02 | 3 Minute Read

Google announced the launch of new tools and functionalities in the Marketing Next Conference that took place in San Francisco on 23rd May 2017. Some of them will be accessible right now and worldwide while some others will only be available in beta for a few lucky marketers. Here’s a quick overview of these new fancy tools.

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Topics: Technology, PPC, Events

New Innovation Visual Team Member - In Her Own Words

10-Apr-2017 12:23:44 | 2 Minute Read

The day I joined Innovation Visual

Hi there! I’m Clotilde and I’ve just joined the team at Innovation Visual, in Surrey. I’m very excited to be here and I thought I’d introduce myself and share my first impression.

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Topics: Our Team, PPC, News

Providing Digital Marketing Services For BodyUK

06-Apr-2017 10:18:30 | 2 Minute Read

Innovation Visual are pleased to announce that we are now providing digital marketing services for Surrey-based fitness company BodyUK, founded by Jem Scragg. Jem is driven by a contagious enthusiasm and aims to help empower people to lead a healthier lifestyle and get back into shape.

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Topics: SEO, Website, PPC, Work

Everything You Need To Know About Google AdWords’ Updates

02-Aug-2016 01:00:54 | 4 Minute Read

There have been some recent changes and updates to Google Adwords which were presented at the 2016 Google Summit and are important for digital marketers in order for you to make the most of the new features. Google is continuing to emphasise a ‘mobile-first’ approach, which means that the look of the SERP is changing to make the mobile experience more favourable. Due to these changes, paid adverts need to be adapted to the mobile first world as well, therefore Google has recently announced its new and interesting changes that have been made to Adwords.

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Topics: PPC, News

BHS & Austin Reed Retail Failures: Are Clicks More Important than Bricks?

02-Jun-2016 15:30:04 | 3 Minute Read

The recent high profile failures of menswear retailer Austin Reed and the failure today of the administrators at BHS (British Homes Stores in the old days!) to find a buyer for this struggling business, have seen their digital sales performance highlighted as a major part of their decline. Industry commentators have said that their digital offering just wasn’t up to the standard today’s consumers demand.

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Topics: PPC