Remember when search results were made of just 10 blue links? How things have evolved since then! Google search has been transformed over the years but the search landscape has also welcomed new players that are disrupting the market. In this article, we look at the complexity of the search landscape today and how businesses can adapt to keep reaching their audience and navigate potential future changes. We’ll discuss the following points:
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Topics:
SEO,
Website,
Technology,
PPC,
News,
Content,
Social Media,
Strategy,
Digital Marketing,
Paid Search,
Content Strategy & Planning,
Lead Generation,
ABM,
Email,
Digital Marketing Answered,
B2B,
search
When planning your marketing strategy and activity, it can be challenging to know where to start. In this episode of Digital Marketing Answered™, CEO and Founder of Innovation Visual, Tim Butler interviews Huw Waters, a highly experienced marketing leader, to discuss the essentials for forming your marketing plan. Huw Waters has worked with a diverse range of big-name brands from Panasonic to British Airways and, as a senior marketing leader, he has set the direction and plan for these businesses to position themselves and win against the competition, time and again. In this blog, we will explore key takeaways from their conversation, from top tips like budget allocation to the importance of understanding your current market position.
Want to listen instead? Find the full interview, by clicking on this Apple Podcasts link or this Spotify link. Don’t forget to subscribe to our YouTube channel to get the latest Digital Marketing Answered™ updates.
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Topics:
SEO,
Website,
Technology,
PPC,
News,
Content,
Social Media,
Strategy,
Digital Marketing,
Paid Search,
Content Strategy & Planning,
Lead Generation,
ABM,
Email,
Digital Marketing Answered,
B2B
We are delighted to announce that Adepteq have partnered with Innovation Visual to enhance their digital presence and support their growth. We look forward to helping them achieve their business goals through our comprehensive digital marketing solutions.
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Topics:
Technology,
PPC,
News,
Content,
Strategy,
Digital Marketing,
Paid Search
We are excited to announce that Connely Roberts Mortgage Services (CR Mortgages) have chosen to partner with Innovation Visual to enhance their digital presence and support their growth in the competitive mortgage services industry. Our team is thrilled to collaborate with them to help achieve their business goals through our comprehensive digital marketing solutions.
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Topics:
Technology,
PPC,
News,
Content,
Strategy,
Digital Marketing,
Paid Search
We are so excited! We've been nominated as finalists in the Global Agency Awards, in their ‘Best Integrated Campaign’ category. This entry highlights our extensive work with Citron Hygiene, supporting their work around period poverty and menstrual equity.
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Topics:
PPC,
Events,
News,
Awards,
Paid Search,
Conversion Rate Optimisation (CRO),
Effective Search Engine Optimisation (SEO)
Innovation Visual are proud to announce that we will now be working with Social Asking. Social Asking have created an intelligent new tool that allows organisations to connect to their audiences and fan bases.
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Topics:
Website,
PPC,
Work