News, Articles & Knowledge

Becoming a Trustpilot Partner - Innovation Visual

20-Mar-2018 10:59:00 | 3 Minute Read

In addition to already being a Google Partner, Bing Partner and HubSpot Partner, Innovation Visual have added to our online marketing accreditations by recently becoming a Trustpilot Partner.

Read More

Topics: SEO, News

Why Image Alt Text is Important for SEO

16-Mar-2018 17:18:43 | 2 Minute Read

Uploading images without taking the importance of Alt text into consideration can have a negative impact on your websites SEO. Search engines, such as Google and Bing, crawl web pages and are unable to understand image files unless an alt tag has been set.

Read More

Topics: SEO

How Can Digital Marketing Help Grow Your Business?

16-Mar-2018 17:15:46 | 5 Minute Read

Technology is constantly advancing, and this is changing the way people interact with content and advertising on a day-to-day basis.

In the UK, 70% of adults access the internet on-the-go using their mobile phone. People are now accessing content via digital devices more and more. It is important for businesses to embrace this change and adapt their marketing strategy to make the most of the changes.

By 2020, it is predicted that companies will spend 75% of their total marketing budget on Digital Marketing. Failure to appreciate and act on the growth of digital marketing will leave businesses behind their competitors who are investing in this area and are already seeing the benefits.

Read More

Topics: SEO, Technology, PPC

Innovation Visual Assist Learn 2 Paddle Board in Creating a Directory for Keen Paddle Boarders

15-Mar-2018 17:34:23 | 1 Minute Read

The Team at Innovation Visual are excited to start working with Learn 2 Paddle Board, a paddleboarding school directory that allows paddleboard enthusiasts to find local schools for paddle boarding lessons.

With a paddle board of our own in the office, there was certainly a buzz amongst the team when it came to starting working with L2PB!

Read More

Topics: SEO, PPC, Work

Innovation Visual Help PedalCover Bike to Success

15-Mar-2018 17:30:50 | 2 Minute Read

The Innovation Visual team are pleased to work with PedalCover, an award winning, combined home and bike insurance provider based in Swansea.

With a couple of very keen cyclists in the Innovation Visual office, who are customers of PedalCover themselves, there is certainly a lot of excitement amongst us about working with PedalCover.

Read More

Topics: SEO, PPC, Work

Adding Videos To Google My Business Listings

24-Jan-2018 16:56:00 | 1 Minute Read

Google My Business (GMB) is a great way for your business to be found in Google search results. If you haven’t yet, then you should setup your GMB page. It is free to setup and can greatly improve the search visibility of your company.

Read More

Topics: SEO