News, Articles & Knowledge

Innovation Visual's Top Takeaways from Inbound 2023

27-Sep-2023 08:30:48 | 3 Minute Read

Earlier this month, we sent Javier and Vanessa from our MarTech team to Boston to attend HubSpot’s annual conference, INBOUND. Our purpose at INBOUND 2023 was clear: to gather knowledge, strategies, and best practices that would propel how our clients use HubSpot to new heights as well as networking with our international clients and the HubSpot community. We believe in offering our clients nothing but the best, and INBOUND provided us with an unparalleled opportunity to access HubSpot’s latest tools, techniques, and trends which will support our clients with achieving their digital marketing goals.

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Topics: Website, Inbound, Digital Marketing, HubSpot

HubSpot vs WordPress: Which CMS is Right for Your Business?

22-Sep-2023 15:46:55 | 10 Minute Read

Your website is your most important digital marketing asset. When you get it right it helps your business grow, from attracting new customers to providing existing customers with an outstanding experience. Choosing the right content management system (CMS) for your website and your business is therefore critical. We see many businesses struggling to achieve their goals because their CMS is holding them back – from slow page loading to obstructive administration to not having the features marketeers need.

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Topics: Website, Digital Marketing, HubSpot

New HubSpot Website for DCX

28-Feb-2023 14:19:30 | 3 Minute Read

Our client DCX is a full-service digital transformation and marketing agency. DCX was undergoing an extensive group-wide restructuring and re-brand and, as a result, was looking help developing a new website to better serve the needs of the new business.

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Topics: Website, Work, Website Development

Social Asking Partners With Innovation Visual

16-Nov-2022 15:36:54 | 2 Minute Read

Innovation Visual are proud to announce that we will now be working with Social Asking. Social Asking have created an intelligent new tool that allows organisations to connect to their audiences and fan bases.

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Topics: Website, PPC, Work

New HubSpot Website for Red Flag Alert

27-Oct-2022 14:17:55 | 4 Minute Read

 Innovation Visual client Red Flag Alert is an established but progressive business that helps its clients use data insights to grow revenue and protect their company from financial risk.

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Topics: Website, Work, News, Case Study, HubSpot, UX, Lead Generation, Website Development

The 2022 Google Helpful Content Update: What You Need to Know

30-Sep-2022 17:47:57 | 6 Minute Read

On August 25, 2022, Google announced a major update to its algorithm that will prioritise "helpful" content in its search results. The update, which was scheduled to take up to two weeks to rollout, has been dubbed the "helpful content update".

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Topics: SEO, Website, News, Effective Search Engine Optimisation (SEO)