The Innovation Visual team are pleased to announce that we are working with luxury lingerie and swimwear specialists - Amazing Grace.
Amazing Grace is a boutique that specialises in luxury lingerie, gorgeous swimwear and beautiful luxury nightwear.
The company stocks the latest ranges from a selection of the top global designers and brands in its Surrey lingerie boutique and online store. Brands include exclusive Maryan Mehlhorn swimwear and exquisite Marjolaine Silks. Collections such as designer bridal lingerie tailor to special events in a customers life.
They are renowned for their specialist personal service, attracting customers who wish to experience their exceptional advice and free measurement service.
We previously worked with Amazing Grace several years ago. Whilst the core lingerie and swimwear ranges remain the same, the business has recently benefitted rom the new owners; David and Theresa Gray’s enthusiasm, renewed focus and drive.
The luxury lingerie and swimwear industry is highly competitive. Amazing Grace have recognised the important part that digital marketing will play in supporting their online and in-store growth goals. Innovation Visual will be supporting Amazing Grace with a range of digital marketing services including search engine optimisation, paid advertising and content marketing. As the business has a physical lingerie boutique, a local SEO strategy will be crucial in driving customers to the store.
We will also be playing a central role in the delivery and execution of a website re-development. We will work closely with designers and developers on the project to ensure the new site is both SEO friendly and offers a great UX to ensure maximum conversions.
Increasing their visibility online is key to their future growth and success. We will help to drive traffic to their website through increasing organic search visibility for key terms and themes that are most relevant to their business.
A combination of tactical organic search and paid advertising strategies will help to drive increased traffic to the site, whilst improved on page user experience and use of conversion optimisation strategies will increase the chances of users converting.
The Innovation Visual team are looking forward to helping Amazing Grace improve their online visibility, increase quality site traffic and continue to grow their business with our digital consultancy services.
If you would like to find out more about how our digital marketing services can help grow your business’ online presence, then please contact our digital consultancy team or email Tim Butler, tim@innovationvisual.com